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Press Release Celebrate The Festive Season In Grandeur With I-Mint's Festival Of Rewards
Bangalore, October 12, 2009:
The festive time of the year has begun once again bringing sparkling excitement and grandeur into India. To enhance the thrill of the festivities, i-mint, India's first and largest multiple partner consumer rewards program, has announced the launch of their "Festival of Rewards" campaign through a shopping contest, offering for the first time in its history, a bumper prize reward of Rs 10 lakhs for one lucky winner.
The festival campaign does not end here. i-mint is going one step further to offer a weekly reward of Rs 1 lakh, which will be ongoing for the entire duration of the contest. Furthermore, 1000 lucky winners will get a full refund of their purchase amount upto Rs 1000 (in the form of i-mint points) In order to promote the campaign, i-mint has launched several ATL, BTL and online activities. Customers who do not have an i-mint membership can get the same instantly through i-mint festival microsite website - www.imintfest.in.com Commenting on this initiative, Mr. Vijay Bobba, Founding CEO and Managing Director, i-mint said, "We have been continuously scaling the i-mint program to provide a rewarding shopping experience to our members. We are confident, that through this campaign, our current and future members will continue to reap the rewards on their daily spends." He added further, "i-mint does not restrict its members to shopping at a particular place or purchase only a particular product or brand. i-mint points can be earned at any of the partners or merchant's outlets across our growing network of over 3000 partners. Where else will you get an opportunity to earn while you shop across such a vast array of platforms? i-mint, present in India since August 2006, has been growing at a rapid rate since its inception. From an initial 6 partners, it now boasts of an all-India network of over 3000 partners such as HPCL, ICICI Bank, Bookmyshow.com, Ferns and Petals, Planet Fashion, Makemytrip.com, Music World etc. In the last year itself, i-mint doubled its member base to 9 million members. With the launch of this campaign, i-mint expects its member base to increase by nearly 25% in the festive season alone. SO HURRY About Loyalty Solutions and Research Limited (LSRL): i-mint is India's first multiple partner consumer rewards program, which is pioneered by Loyalty Solutions & Research Limited (LSRL), a company funded by ICICI Ventures. Launched on 1st August 2006, i-mint brings together several brands namely HPCL, Air India, Makemytrip.com, Bookmyshow.com, ICICI Bank etc as well as hundreds of i-mint affiliated merchants on a single rewards platform. i-mint has partnered with more than 3000 merchant outlets and has a customer base of over 9 million members across India with the numbers growing at a rapid pace. www.imint.in For media queries please contact: Anand Kumar anand@corvoshandwick.co.in 09845309418 More Press Releases Up your Fashion Quotient with hip accessories from Esprit Wipro Yardley Launches Luxury Soaps in India Gartner Says Indian Mobile Handset Sales To Reach 138.6 million in 2010 Gartner Says Majority of Consumers Rely on Social Networks to Guide Purchase Decisions TTK Prestige presents 'Apple' pressure cookers |
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